Chip and Dan Heath are brothers and co-authors. Chip teaches at the Stanford Graduate School of Business. Dan teaches at Duke.
The most recent book is called The Power of Moments.
The book opens with a story. The story begins with Chris Barbic (a friend and a colleague) and Donald Kamentz sitting in a bar after another long day in the founding of YES Prep, a charter school network serving low income students in Houston. They were watching ESPN’s coverage of “senior signing day” – the event where star high school athletes announce where they’ll be attending college.
Chris and Donald believed what their students were accomplishing was every bit as impressive as what these star college athletes had accomplished.
So a few months later (charter schools founder work quickly), Yes Prep held it’s first senior signing day. Each senior took the stage and announced where he or she would attend college in the fall, dropping a t-shirt or pennant with their chosen school’s mascot. Leading up to the day, students kept their final school decision a secret from friends. After each announcement, the room erupted with applause. Everyone cried, and a tradition was born.
You can watch a YES Prep senior signing day highlight reel here:
Soon other schools charter school began to hear about YES Prep’s amazing event. If YES Prep could create an amazing moment to celebrate their students, why couldn’t other schools do the same?
So steal they did.
Here’s Achievement First’s signing day (grab a tissue).
Here’s IDEA’s signing day video (grab some more tissues):
Then, in New Orleans, Josh McCarty, a friend and colleague of mine at New Schools for New Orleans, stole the idea for the whole city, and, I believe, we had the country’s first citywide signing day.
But we were soon out scooped, with senior signing day going to another (national) level: Michelle Obama made college signing day a signature part of her Reach Higher campaign. My guess is that Arne Duncan, the Secretary of Education under Obama, spread the idea, as he had spoken at YES’ signing day in 2010. In the video below, Michele Obama asks high school seniors to take selfies with their new college gear and tweet it with the hashtag #reachhigher.
Here’s a picture of her and her husband celebrating signing day together:
Charter schools have been an incredible source of innovation for public schools. From Doug Lemov’s Teach Like a Champion to Summit’s personalized learning platform to Achievement First’s open curriculum to Valor’s social learning program – great public charter schools are making all public schools better.
The senior signing day story, which begins in a bar in Houston and goes all the way to the White House, is an amazing example of what happens when you let great educators open new public schools.
Every once in a while, a school opening is the origin of a new national tradition.
So please: go to a senior signing day. And while you’re celebrating incredible students, give a silent thanks to Chris and Donald.